Product Distribution Channels -Types and Levels

About Product Distribution

Product distribution involves delivery,
packaging, and transportation. It is related to the sales of the organization. A distributor is a professional who buys products, stores them, and then sells them through a distribution channel. These individuals work on behalf of a particular organization and are in between consumers, retailers, and manufacturers. In short, distributors create a relationship with manufacturers and clients.

What are the product
distribution channels?

It refers to the business flow that exists
between consumer and manufacturer. It is the way in which a transaction follows.
Distributors are the professionals that sell or deliver products to retailers.
These channels can be complex and simple. There are indirect or direct
channels. Producers work directly with the consumers in a direct channel and on
the other hand indirect channel incorporates intermediaries into sales flow.

Levels of distribution

A level zero distribution channel is the simplest one. It is related to the direct sale from the manufacturers to consumers with no intermediary.
As the middleman, there is an intermediary between consumer and producer. The example is consumer and manufacturer.
Similarly, two intermediaries
are involved in consumer and producer in level two.

In level three, a broker or agent comes in. Agents work on behalf of the companies and deal primarily with wholesalers. Now products are sold to
retailers and then sell to consumers.

Types of Distribution

Intensive distribution
penetrates as much of the market as possible.
Selective distribution selects outlets in a certain location. It is related to a specific store of
goods.
Exclusive or niche distribution is related to limited outlets. It
means anything from luxury brands that are exclusive to special locations.

Which business is the most
suitable for product distribution?

These days, demand for Ayurvedic
products is at its peak and the distribution for these products and goods can boost your business.

Kairali Ayurvedic Group is a name of excellence in the industry. It is headed by joint Managing Directors Mrs. Gita Ramesh and Mr. K.V. Ramesh, both of whom hail from a long family lineage of traditional Ayurvedic doctors. The organization helps join Ancient Ayurveda with health requirements and heal people holistically across the globe. The certified company produces high-quality Ayurvedic products and all herbal medicines. Their mission is to empower the ancient tradition of Ayurveda with the help of the Research and Development of new Ayurveda medicines and products to suit modern lifestyles.

Kairali Group in India produces these
products by following high international standards while handling
manufacturing, procuring, and production of its herbal goods. They use organic raw material that is safe for all humans. The company strives for excellence in the industry and prefers to work by partnering with distributors, wholesalers, retailers & super stockists. In the market, they are famous for the quality that they have maintained and offered to their customers.

+91-9555156156; support@kairaliproducts.com